Jorge is currently a Postdoctoral Fellow and Lecturer at Erasmus University in Rotterdam. His multidisciplinary research focuses on the critical issues of digitalisation and A.I. in different contexts, such as smart cities, workplace surveillance and workers’ privacy through a human behaviour and Contextual Integrity lens. He has been involved in four HorizonEurope projects where he is studying the effects of workplace surveillance in the construction industry (BIM-SPEED and ASHVIN), working towards transparent and fair AI (SPATIAL), and tech and social solutions for better building practices (REINCARNATE). In addition to his research focus, Jorge teaches Management, Marketing, and Privacy and Ethics modules. He holds a PhD in Management from the University of St Andrews and a Master’s degree in Consumer Analytics and Marketing Strategy from the University of Leeds. Prior to academia he has been working as Head of Marketing and Analytics in several companies and startups.
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