CPDP Conference Who is Who

Name: Christian FUCHS

Affiliation: Uppsala University, Department of Informatics and Media (SE)

Personal website:

 

Short BIO

I will discuss in this presentation how the notion of workplace surveillance matters for discussing the political economy of social media. The notion of workplace surveillance is connected to the 'digital labour' debate in Critical Media and Communication Studies. I maintain that the commercial Internet is a workplace and factory, in which commodities and value are created and where workplace surveillance plays a crucial role in the exploitation of labour. I connect the discussion to Herbert Marcuse's interpretation of Freud's theory of drives, Dallas Smythe's concept of the audience commodity, and Hardt's and Negri's concepts of the commons and the social worker/factory.

CPDP Conference 2012